Founder & Creative Director at Trail Mix Creative, a creative agency in Jacksonville, Florida. I build websites, brands, and marketing systems that work as one thing instead of six.
I’ve spent more than a decade building websites, brand identities, and marketing systems for businesses of every size — from one-person shops to companies with national footprints. Trail Mix Creative came out of a pattern I kept running into: the problem was almost never effort, and almost always fragmentation. A site built years ago, a logo made in a hurry, social run by whoever had time, a Google listing nobody had touched. Six vendors who had never spoken to each other.
So I built the agency I wanted to hire. One team that handles the website, the brand, the search presence, and the advertising, with one plan behind all of it. I stay involved in every project rather than routing it through account managers — if you work with Trail Mix Creative, you work with me.
I also run more than one business, which is unglamorous but useful: I’ve been the client. I know what it costs when a website quietly stops bringing in work, and what it feels like to be handed an invoice for something you never agreed to. That’s why we quote fixed prices before the work starts and publish them openly.
Lately most of my attention goes to two things. The first is how businesses get found inside AI answers — ChatGPT, Google AI Overviews, Perplexity — because the mechanics differ from traditional SEO and most agencies haven’t caught up. The second is website accessibility, where the legal exposure for small businesses is real and badly understood.
WordPress, Shopify, and WooCommerce builds, plus rescuing sites that were built badly the first time.
Logos, brand systems, and the guidelines that keep a brand consistent once more than one person is using it.
Getting Jacksonville businesses found by the people already searching for what they sell.
Structured data, llms.txt, and content built so AI assistants cite you rather than a competitor.
Accessibility audits and remediation, usually for owners who just received a demand letter.
Content and channel management for businesses that need to show up consistently without hiring in-house.
Founder & Creative Director · Trail Mix Creative · Jacksonville, FL
I answer the phone and I quote the work. If you want to know whether we’re a fit, the fastest route is a free audit of what you already have — it takes about a minute and tells you where you actually stand.
Grab a free 15-minute consultation. We'll audit your current setup, spot every gap in your online presence, and map out exactly what it would take to unify it. No pitch. No pressure. Just clarity.
