Claymaker came to Trail Mix Creative with a clear creative vision and a portfolio that needed to match the scale of their work. As a design and motion agency themselves, Claymaker was deeply involved in shaping the look, feel, and creative direction of the site. Our role was to collaborate with their team, help translate that vision into a polished web experience, and develop the structure needed to make the site work beautifully on the front end and behind the scenes.
Trail Mix Creative designed and developed a custom WordPress website for Claymaker, building a flexible portfolio system that could support the wide range of projects they needed to showcase. Because Claymaker’s work spans stadium visuals, motion systems, show opens, commercials, projections, and other large-scale creative productions, the site needed more than a one-size-fits-all project template. We developed custom post types and flexible project layouts so Claymaker could feature different levels of work in different ways, depending on the size, depth, and visual needs of each project.
A major focus of the build was making the backend easy for the Claymaker team to manage long-term. We created a custom project entry system that allows their team to add new work, organize project details, upload media, assign categories, and build out project pages without needing to touch code. Larger case studies can include more detailed layouts and storytelling, while smaller projects can be added quickly without feeling overbuilt.
The result is a collaborative website that feels true to Claymaker’s creative identity while giving their team a practical system for keeping the portfolio current. For Trail Mix Creative, the Claymaker project represents the kind of partnership we love most: taking a strong creative vision and turning it into a scalable, easy-to-manage website that supports the work long after launch.
For brands, teams, venues, and events that need visuals with serious scale, Claymaker is worth a look. Their work brings motion, story, and atmosphere to the kinds of spaces where ordinary creative simply is not enough. Explore Claymaker’s work to see what they can create.